What are the Environmental factors that affect construction industry?
All External Factor that influence Construction can be classified as Environmental Factors that affect Construction Industry. It includes everything outside the project - Climate, Materials, Technology, Location, Economy, Politics, Client and so on. The lesser the predictability of the Environment the more its effects on the Construction.
What is the marketing environment?
MARKETING ENVIRONMENT means forces outside of marketing that affect marketing management’s ability to build and maintain successful relationships with target customers. The market environment consists of both the 1 macro environment and the 2 microenvironment. 1 THE MICRO ENVIRONMENT refers to the forces that are close to the company and affect its ability to serve its customers. It includes the company itself, its suppliers, marketing intermediaries, customer markets, c ompetitors, and publics 2 THE MACRO ENVIRONMENT refers to all forces that are part of the larger society and affect the microenvironment. It includes concepts such as demography, economy, natural forces, technology, politics, and culture.
What are some of the environmental factors that you will need to consider in marketing coffee in China?
You are the marketing manager for a leading coffee chain. Your company has made the decision to expand internationally, specifically into China. What are some of the environmental factors that you will need to consider in marketing your coffee in China? Which of one of these factors would have the largest impact on the company’s marketing strategy? Why?
Can someone explain to me what a factor market is?
A PRODUCT market is the market for a final good or service, usually considered to be a consumer product. A FACTOR market is the market for something that is used in the production of a consumer product, not for the consumer product itself. For example, in the automobile market, the market for cars would be the product market, and the market for autoworkers (or steel) would be a factor market.
What does Internal Marketing mean?
Internal Marketing is when the company trains and/or provides education on its services, products and mission. As external marketing is for customers of the firm, internal marketing is for employees and other members of the firm. An airline markets internally to its pilots, stewardesses, engineers, etc...about the status of the company, directives and beliefs needed to carry out the mission. I am not sure what bearing a destination has with internal marketing. Good luck on that one...Hope this helps.
Explain and give examples of internal and external customers?
Internal customers are vendors, people who supply you with the goods you need to operate the business. External customers are the patrons off the street who buy your wares. If you own a restaurant vendors are the laundry for the tablecloths, the meat supplier, the fish monger etc. And of course the external customers are the diners.