What are the advantages of email?
The advantages about using email is that you can send mails about sales, and you can see the percentage of mail sent and the sales that you did in the respective month or week. Another good criteria is that you can build your email list based on what you managed to sell in your marketing experience. Also a advice that I give you is to verify your email list to see what emails are valid, because that we’ll give you income. A site that is the best for validation is zerobounce.net . Here are more details about this software:It has built in Abuse Detection - Meaning it will flag emails addresses known for clicking the spam button.It has spam trap detection - Contrary to popular believe that all spam traps are not detectable. It’s simply untrue, there are many spam filters that will auto-reply that the email is a spam-trap and you email it again, you’re blacklisted.Data Appends - This is amazing, they will tell you the first name, last name, and gender for the majority of your emails - What other company does that?IP Location - If you upload the IP address, it will append the location the email was captured from.Disposable/Temporary Email Detection - If an email is a temporary email address it will tell you, those are not worth mailing too.Catch-All Detection - Meaning the email address can be good/bad - these addresses will always verify as valid.Do Not Mail - Role based emails and emails from spam companies fall into this category.API - You can interface with their API and do validations from your registration screen.Hope I helped you. :)
What are the best recipes to boost my B2B lead generation?
Sorry to disappoint you but there’s really no best ways to B2B lead generation. Your strategies should be adjusted depending on the nature of your business. Therefore, it’s extremely important that you understand the general approach and why everyone is telling you to “create high-quality content” or “nurture leads”.Setting Goals & CTAsWhereas a retailer looks for an immediate buy by providing promo code or free shipping offers, your B2B CTA must be much softer - with phrases such as try us out, get a free white paper, or schedule a demo. As there is much bigger investment before a purchase will happen, your goal should be capturing and qualifying leads. The offer should be an exchange of information rather than an exchange of money.B2B Landing PagesSince B2B purchases are complex, there is a temptation for us to highlight all the features on the landing page. However, your landing page should guide users toward what they should do right now. This will reduce distractions and make it easy for visitors to convert. For example, if your goal is to obtain email address in exchange for an eBook, keep the focus on completing that action.Tracking Performance of B2B Lead GenerationYou must remember that people early in the B2B process are not yet ready to make a significant investment, but they may be willing to exchange their contact information for a compelling offer. Because of this, with B2B campaigns, it’s common to not see an immediate ROI in terms of revenue.However, it’s still important to monitor what it costs to run ads and how many leads were acquired for that amount spent. This includes tracking the total cost, the volume, search impressions share, and CTR, to name a few.Here are some ready-to-use templates for tracking your campaign performance:Paid Channel Mix helps you compare KPIs from AdWords, Facebook, Bing and TwitterHigh Level PPC Report Monthly offers an overview of account performance, with key metrics, MoM changes and 12-month trend lines
What are the best features of Microsoft Office 365?
Microsoft Office 365 is a cloud-based service and a competitor to G Suite. It’s main purpose is to make using, storing and communicating painless for your business.And these are some of the best features why you might consider making the switch to Office 365:#1 You can work from anywhere.This is my favorite feature, it gives you the freedom to travel without the extra weight of your laptop on your back, and still be able to do work from any point in the world. All of your files and information are automatically saved to the cloud, so you can access any word document any time you need.#2 If you forgot something on your work computer …Remember when this used to happen? If you’re using a separate work computer, you can still install your Microsoft Office 365 on up to 5 devices (if I’m not mistaken) and have access to every file even after work hours, in case of emergencies or a deadline you’re about to be late on.#3 It makes team work better.There are certain collaboration features built in, like real time editing to catch everyone’s edits in one place (so you don’t have multiple versions of the same file and don’t know which one is the final one). There’s also no more file attachments, you can share access to files just like you do on Google Drive now.Other features:Email encryptionAnalyticsAudio and video conferencing on SkypeEtc.I really don’t want to list all the great features, you can go to their website or ask your IT partner or virtual CIO to explain the entire system.Further reading on this topic if you still want to learn more.5 Things You Should Know Before Buying Office 3655 Reasons Why On-Premises Exchange Could Outperform Office 365The Pros & Cons of Hosted Exchange Servers vs. Office 365Compare All Microsoft Office ProductsMicrosoft 365