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What Are Your Expectations About Victoria Secret Brand

Who's Victoria, and what's her secret?

Question answered: Who's Victoria, and what's her secret?The answer to this question is found on the Wikipedia page you included with the question itself. Here it is:Victoria's Secret was founded by Roy Raymond, and his wife Gaye Raymond, in San Francisco, California, on June 12, 1977.Eight years prior to founding Victoria's Secret, in the late 1960s, Raymond was embarrassed when purchasing lingerie for his wife at a department store. Newsweek reported him looking back on the incident from the vantage of 1981: "When I tried to buy lingerie for my wife," he recalls, "I was faced with racks of terry-cloth robes and ugly floral-print nylon nightgowns, and I always had the feeling the department store saleswomen thought I was an unwelcome intruder."Raymond spent the next eight years studying the lingerie market.At the time when Raymond founded Victoria's Secret, most women in America purchased "dowdy", "pragmatic", "foundation garments" by Fruit of the Loom, Hanes, and Jockey in packs of three from department stores and saved "fancier items" for "special occasions" like honeymoons."Lacy thongs and padded push-up bras" were niche products during this period found "alongside feathered boas and provocative pirate costumes at Frederick's of Hollywood" outside of the mainstream product offerings available at department stores.In 1977, Raymond borrowed $40,000 from his parents and $40,000 from a bank to establish Victoria's Secret: a store in which men could feel comfortable buying lingerie.The company's first store was located in Stanford Shopping Center in Palo Alto, California.Raymond picked the name "Victoria" after Queen Victoria of the United Kingdom to associate with the refinement of the Victorian era. The "Secret" was what was hidden underneath the clothes. The “angels” comes from his wife being in a sorority where their mascot was an angel.

Is there a real secret behind Victoria's Secret?

Victoria’s Secret actually has the darkest history, nobody knows.Victoria’s Secret was founded by Roy Raymond and his wife Gaye Raymond.(Ray pictured above).He founded Victoria Secret in 1977 after being hit with the idea due to feeling embarrassed buying his wife lingerie in public. He wanted to invent a place where men and woman can feel comfortable shopping for lingerie.The brand was a major success.However his relationship with his wife had become strained, and he’d left the company as President to personally invest £650,000 into a children’s clothing company which bombed.Suddenly Gaye had divorced him. He was rumored to be bankrupt. He’d sold two homes, his cars.One night. Roy climbed the fence of the Golden Gate Bridge and he jumped.Roy had committed suicide. His body washed up on the shores of Marin County. His ex-wife Gaye suspected he suffered from depression due to his business failures.But his legacy, Victoria’s Secret. Lives on.

What should I do to be able to date a Victoria Secret model?

Become well-educated and well-read. Find a career that is brilliant and you are passionate about.You may or may not ever see a model in your life, but if you do you’d be able to have a conversation.Models are people, not things or possessions, and are only interested in people who are genuine and funny and charismatic.Consider a good life plan, and you will attract exactly the right people in it.

Why are sales declining for Victoria's Secret? Why can't, or won't, they just rework their image and change to be relevant again?

Thanks for the A2A :-)It’s actually a problem of many big companies that have been profitable and are owned by shareholders - who let’s face it, have shares because of the returns. Capitalism in its present state is not satisfied if a company achieves an equilibrium … shareholders demand growth, and only have faith in a company that is clearly growing acquiring and in increasing dividends.The problem for all companies comes when the market starts to shift - and we are right now in a free for all where the consumer has radically changed outlook in the past 5 years (Recycling/climate change, public consciousness bought about by the web, retail sales upturned by the web, and a new economic company that has no tangible assets like facebook and uber …It takes a very brave and persuasive CEO who can correctly and re-assuringly explain the perhaps gradual demise of a brand and put into plan re structuring that will address a downturn. It takes faith for the shareholders to say, “Ok we think you’ve got it right and we will stay with you for 2 years with smaller returns” … Most see the downturn and then gently start to sell stock for another more profit rich company.With the giant petrochemical companies … you could ask the same question “why aren't they preparing for the day that no one wants fossil fuels” … and the answer is the same. Shareholders are not brave investors in brave new directions. They’re (mostly) a bunch of Johnny-come-lately stock holders who can read a profit sheet. But they don’t have vision.It’s the same for big Tobacco … they tried diversifying (and still do somewhat) but always within the narrow margin of cigars, snuff, ciggies and cigarillos. I’m really unimpressed with their greed at jumping into MaryJane and vaping. You see how vaping companies needed a brave investor to kick the trend off … the tobacco companies are beyond conservative they are not inventors.So that's waaaay too much for your question. For Victorias secret to change course with up to date marketing, retail and event management - ideas like charity involvement, recycling, in-store customisation, inclusion, and re-thinking their catwalk shows (Hatsune Miku - like holograms … customisable with customers instant avatar types) entertainment … but imagine the investment … would the shareholders go there?My take. Most people won’t buy a brand new concept (regardless of whether time shows it to be brilliant or flawed).

Why is it called Victoria's Secret?

There is no one "secret" but it is merely part of a clever branding strategy. Roy Raymond, VS's founder, imagined a classy lingerie store like a Victorian boudoir and chose the name “Victoria” to evoke the propriety and respectability associated with the Victorian era. It is believed that VS is named after England’s long-reigning 19th-century monarch, Queen Victoria. Perhaps the "real secret" also alludes to the fact that the store was started by a man.

My girlfriend and I aren't sexually compatible?

just from my own experiences. ive been in a relationship currently almost 6 years. im in sort of the same situation Me and My boyfriend used to ave amazing sex all the time. like multiple times a day. now it seems as there int any time or he is tired. there are a million excuses. but when we do have sex we both get off but its not the same as before. and I dont go down on him because he doesnt go down on me. and not just that but as a girl we see wieners as dirty things. I dont want to put it in my mouth is its dirty and we has sex yesterday and i know you didnt shower yet. its all about perspective. and maybe if you didnt go down on her so much maybe she would get the message and return the favor. or maybe she cant do it. some girls cant or are nervous about expectations.I personally hate dirty talk, it feels degrading. and she probably doesnt wear sexy things because she doesnt feel sexy. it could be a body image issue. my boyfriend can tell me all day that im pretty but i will always still think im not. I think we got too comfortable with each other. might be your problem as well.

talk to her one more time. serious talk about what you want to change and say Im not happy with this sexual aspect of the relationship and it needs to change. if it doesnt get better you will grow to resent her. because from what you said its all take take take with her never any give.

Why is Victoria Secret and Pink failing in sales and popularity, especially among teens?

“Why is Victoria's Secret and Pink failing in sales and popularity, especially among teens?”Because it's unreal.Victoria's Secret has a set of models they hire, termed as “angels.” Look at the pictures of these Angels:These are from their mainline:Angel Jasmine Tookes, Romee Strijd and Lais RiberioAngel Elsa HoskAngel Stella MaxwellAngel Josephine SkriverThe Legendary Angel Candice SwanepoelDo you notice something common in these women?There are all tiny waisted, big breasted, slender, tall and with a noticeable derriere.And to answer your question why they are losing sales and popularity?Because these models promote a very unrealistic body shape, which most women cannot or do not have. They personify beauty in a very wrong manner. These models are absolutely gorgeous, no doubt. But it is their job! It is their job to hit the gym everyday, to work tirelessly to keep their bodies fit and perfect because that's what the industry demands from them as notions of beauty. But how can a teenage girl going to school have the time to work and get this body shape? How can a mother with two kids develop such a breathtaking body if she has no time? How can a woman, whether working a housewife pull out enough time out of her schedule to hit the gym and take it up as a profession?People have slowly begun to realize that brands such as Victoria's Secret have been promoting an unhealthy lifestyle and unrealistic expectations for women to feel beautiful.And among teens? Victoria's Secret owns a line for teenage girls called “Pink.” It is the most absurd as teenage girls often go through a lot of changes, and cannot afford to get a perfect and fit body with large breasts, and slim shape. In fact, many teenage girls put on “puppy fat” during these years which they lose later, and a majority of the girls develop their busts after quite some time. In fact breast development continues to fluctuate even after puberty. But the subsidiary line of Victoria's Secret—Pink showcases teen girl products on these models:This has often lead to young girls feeling insecure about themselves and depriving their body of food and nourishment that they need during these years. It has lead to various disorders such as anorexia also.The promotion of unreal and unrealistic beauty standards should be stopped by these brands and people are soon realising this truth.

What does it mean when something is "on brand," in marketing and branding?

To be “on brand” - quite basically - means that whatever you’re creating is consistent with the look, feel, messaging, tone, voice, etc. of everything else you’ve produced to date. It’s consistent with the reputation you have, the brand you’ve built (whether consciously or otherwise). How do you know that something, for example, is a horse? It’s not just the ears alone, the flick of it’s tail, the huge beautiful eyes, graceful mane, shiny coat and elegant stance. It’s all those things together that lets our mind recognize something as a “horse” - including the way a horse feels, smells and sounds. Similarly, many elements come together to help your mind “read” a brand as McDonald’s for example, Victoria’s Secret or Starbucks.Being “on brand” can also quite literally mean that whatever you’re producing is in alignment with your established brand guidelines (if you have them already). If you have formal brand guidelines in place, they’ll include instructions on the font(s) that are appropriate for your brand to use (including when and where), the colors you use (primary, secondary, tertiary palettes even along with pantone / PMS / RAL numbers for paint, etc.), the exclusionary zone (i.e. white space / breathing space) that should be around your logo, logo usage rules, company values, beliefs, signage applications, vehicle wraps and can even include examples of your brand’s tone (how your brand “speaks” on social media, in literature, etc.) and on and on.That’s basically what it means. Make sense?

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