Can watching too much television damage your brain?
Absolutely. Watching television is a passive activity for your brain. Reading is an active activity for your brain. Learning new things is a very active activity for your brain. Learning a new language is an especially active activity for the brain. Muscles grow with use. Brain cells increase with use. Now saying all that, it is healthy to stay in balance. Television all the time robs you of other worthwhile pursuits, but relaxing with the television is fine. Balance in all things.
is the media considered a social institution ?
Yes, the media is a social institution along with family, religion, government, and even gender. Think of a social institution as something that is in place that shapes the way a majority of people think, behave, and react to their environment. Media fits this definition because regardless of whether you watch tv all day long, or never do, media is inescapable. TV, radio, newspapers, and even the internet are all media outlets. Through them we gather perceptions about different groups of people (other people, and also people like ourselves), places, and other ways of life. In fact, the media is a very influential social institution. You would be surprised at how much of what you believe to be true is gathered from ideas presented by the media.
What is the revenue model of social tv startups?
Any firm built around a social framework places its revenue model around a qualitative rather than a quantitative structure. For example, if you have a blog with an insanely high traffic, ads are the way to go for you; but the moment you have the leverage of having rich social data about the same users, you can do a lot of sentimental analysis to provide analytics about tastes of users, their matching taste with their network, other people in the community that have the same taste as them but not currently present in their network (a strong recommendation engine factors in this criteria as well). Once you have a system capable enough to do this analysis on an automated basis, you can potentially:1. Serve rich ads, tailored to the users' interests, and mapping it across interests of people they are influenced by or influence in turn (thereby increasing the conversion rates for your ads)2. Provide deep trend reports to show producers and networks regarding inclination of their target base not just to shows and genres but also to specific times vs genes they are interested in at those times.3. Increase viewership of lesser known shows by suggesting it to users who have same taste as the theme of the show(Social TV firms like any other social firm are more about data analysis and making business decisions based on an understanding of that analysis)Popular ones:1. In US - getglue and miso2. In India - burrp used to have tv.burrp.com but it was a very low profile social architecture... I had started a social TV check-in system (WebMurga) back in 2009, but ceased all operations on it since early 2011
In your opinion, what is the the best Social TV and Second Screen app for interacting with television content? Why is it the best and how might it be better?
Hi there! The best solution for TV audience engagement through Second Screen is provided by ExciteM. It provides second screen polls, quizzes, games and competitions.As for the poling, ExciteM:Supports sentiment analysis and different web widgets to leverage this kind of data collection.Uses a software dial, which can be distributed to millions of people at the same time with ease, as opposed to the classic hardware dial from times your grandparents still rememberThe results are aggregated in real-time instantly and can be shown as part of a show on TV.With regards to games, those are organized and distributed on social media sites and are just a click away from your target audience.An example of a second screen game is posting an image on HTML5 widget and replacing it with a text question in exactly 3 seconds. Those participants who answer the question in less than 3 seconds get bonuses and ultimately awards.The TV show organizers can also use ExciteM tools to organize competitions connected to their show and distribute them to reach their TV audience. Then, viewers compete against each other through text messages or on social media pages.CTA and leaderboards are displayed on the screen, and the winners get awards, gifts and prizes.For all of the ExciteM second screen products:Templates can be customized by the user and used many times for different pollsThe results are aggregated and shown in real-timeViewers do not need to install a mobile app to access any of them. They only need a mobile device and an internet access to visit the provided web or social media page.I hope you find this helpful!
TV shows and social class?
Some starting points: Gossip Girl- its about kids but you also see all the parental interactions too 90210 as well (old and new remakes) If you want any sort of "reality" shows the real housewives of orange county, new jersey, new york, and atlanta on Bravo TV