How do I track UTM parameters in Unbounce?
Your question can be interpreted in two ways.Track UTM parameters in analytics for your Unbounce pagesCapture UTM parameters in lead forms submitted through your Unbounce pagesFor tracking analytics, you can add any Google Analytics script to Unbounce and see all the data in GA. Same with other analytics tools.If you would like to capture UTM parameters, you can create some hidden fields with UTM parameters for your lead forms. If someone visits your website with UTM parameters, visits other pages and then submits the lead form, you’ll need to save the UTM parameters in a cookie.You can either write the code or you can use the script on the blog post How to Add UTM and Referrer Information to Lead Forms? (Disclosure: I wrote that blog post). In fact, it will work with any form.Hope this helps.
Is there a service like Unbounce with integration with Facebook Connect for signups and the Share/Like buttons?
While it's not an alternate service, you can actually embed Facebook widgets onto an Unbounce page pretty easily. There is some information in Unbounce Answers at http://support.unbounce.com/entr... that explains how to go about doing this and if you really want to bump things up to the next level, there's some information on tracking Facebook 'Likes' as conversions too: http://support.unbounce.com/entr...Hope that helps :)
How do I change the background image on Unbounce?
To change the background image of a section on Unbounce, simply click on the section, then in the panel on the right, select “Image” in the dropdown box, under the “Background” section, select your image, and you’re done!Here’s a GIF showing the process:
What are the most unused yet useful features on Unbounce?
What a great question! There are so many great Unbounce features, where shall I begin?!Dynamic Text Replacement - You can swap out text on your pages using parameters in the URL. This is way easier than it sounds and it is super useful for PPC campaigns where you’re trying to increase your quality score.Popups and Sticky Bars - Unbounce is so much more than just a landing page builder these days. They have popups and sticky bars that work on any website, not just on Unbounce pages.Custom Scripts - The Unbounce community has a bunch of really useful scripts that you can easily add to your Unbounce pages if you want some extra functionality such as countdown timers, hamburger menus, animations, etc.Retina Image Support - Yes, Unbounce now supports high-resolution retina images. All you have to do is upload the image that you want to use as at least 2x the display size. Boom.The Unbounce Page Lookup Chrome Extension - I use this plugin for a number of reasons, but most often it’s to quickly jump to the “backend” of a published page. As long as you’re logged into an Unbounce account that has access to the page you’re viewing, you can use this tool to navigate to that page’s dashboard or right to the builder.Mobile Layout Assistant - There’s a little button in the mobile view of the builder that helps you optimize your pages for the small screen. You click it and it works its magic, so that you don’t have to mess around with so many little changes. It’s not perfect, but it gets you pretty close to a finished mobile optimized layout most of the time.
What's your experience with exit popups? Do they work?
Hi there.Quite a valid question. Honestly, YES. Exit popups do work. I can tell you this from the point of view of a subscriber as well as an email marketer. I have subscribed to various platforms not because I was floored by something on their website but simply because of the downloadable asset or information that I saw on their exit intent popup.And now, from the point of view of an email marketer-I am doing email marketing for over 5 years now. Infact, I am also into marketing automation now. I make sure to use exit-intent popups without fail, especially on my blog. This practice has resulted in a 3–5% increase in subscription rates on a monthly basis.So, I suggest go ahead and try exit-intent popups. Some suggestions to keep in mind are-Make sure you have a proper content asset to offer that is relevant to your potential subscriber. I use dynamic content on my popups to show relevant contents to my visitors.Your exit intent is your last attempt to capture your subscribers. So put a lot of focus on what words you choose, how you design your template, where you place your CTA and how bold it is.Talking about designing, rather than building one from scratch, you can use EasySendy Drip - a SaaS email marketing tool. They have embeddable popup forms for all businesses. To top that, there are over 250 templates that are customizable. And you can add social subscribe buttons too, that can reduce the subscription time for your visitors (and increase your subscription rates). Something like this -Take a free trial and experience the goodness that exit-intent popups bring with them.PS: All details above are based on real-time experience. :)Hope this helps.